Peter: Well, I think its leadership 101, youve got to grasp where you are number one, and this was a very distressed brand company position. Peter Feigin: Well, Mr. Red, it's kind of for naught, I'd do anything for you, so this is an easy period of time. As Feigin hones the Bucks' in-arena and digital strategy, The Giannis Effect is the guide. But, boy, you talk about how you go to sleep like the night, a night in March, in the middle of March last year thinking like, "Oh, my God. Feigin can do all the PR he wants, but the most effective pitch to get fans into the new arena is out of his hands. But for the first time since 1992, the game has been shelved indefinitely because of the coronavirus pandemic. Thats a good run. How do you create a hermetically sealed bubble for people to compete in on a campus and all the thousands of touch points, people, logistics and everything? He thinks hes going to sell the team. Low and behold 24 hours, called him back and I said, oh, hes going to sell the team. Peter: Yeah. To learn more about the world championship, Milwaukee Bucks, you can find Peter and all of his colleagues and the players and all their stats @bucks.com, bucks.com. Peter Feigin: This is where I want to be. They cause matchup problems for their fathers friends. Weve got Peter Feigin. Peter: got to do what youre going to say and say what youre going to do and really be substantial. Peter: heres the market. But the overarching is how do we maintain kind of championship caliber excellence, like across the business and across the team. He's going to sell the team. It's like how do we, between us, like as you know. And I think we find it like it's a responsibility where we can set the example and we can innovate and then we can shout it from the mountaintops. And with that, Feigin became the business brains behind a team about to set NBA standards in architecture, basketball operations and technology -- only he didn't know it. I think engagement and investment in the community and social responsibility is like a big deal. We're going to develop some residential and we'll hopefully have a great commercial tenant and we continue to build. I actually read a whole story, theres a whole article, Peter, about your ring. But I'm sure [inaudible 00:30:10] the players in that process. I thought Id hit the jackpot, Feigin said. But he worries about the physical effects of another extended layoff. People will ask me all the time like, "How would you respond these times, Mike, as a player?" I understood what a call to action was. Feigin was a four-year member of the men's soccer team as a midfielder during his undergraduate career at Franklin & Marshall. It became such a healthy place to be.. Through Jan. 15, his PER of 29.82 was second in the league behind James Harden and just ahead of LeBron James and Stephen Curry. We scaled the company up to, a little bit under a billion dollars. The arena was, if the arena didnt happen, nothing happens, and that was a public-private. He simplified the commodities business like, oh, I understand it now. Its kind of like the unwritten rule: Dont argue about anything. I think its hard to grasp where this is going, but it professionalizes players at this, Peter: point teenagers at a much earlier level than theyve ever been. Peter: John, the best. And that's tough, too. Talk about the journey to the Bucks and how did that happen and then why Milwaukee? Lee, 50, has worked to keep in shape by doing yoga and shooting hoops in his backyard. Then I think as we keep exploring and kind of whats happening with online gambling and whats happening with NFTs and whats happening in the ticketing business, that it all evolves with technology, will be really interesting. Peter Feigin didn't go looking for his job as president of the Milwaukee Bucks. John: How about the issue of when people put on those special glasses now, and they can watch a game in 3D or whatIm so out of it a little bit, Peter, technologically speaking, but the young people are talking about the future of watching sports is were going to be able to, is going to be eventually cameras court side, and were going to be able to watch it and feel like were sitting court side and youre at a bucks game. Maybe I'm biased, but knowing you and seeing what you've done with the Bucks. Michael Red: I don't think there's anybody better. Hes very straightforward. When I was looking at the website, I was like, man, I cant wait to taste that chicken. And kind of like who are intrinsically becoming Buck stars and having them be our influencers around the world and thinking about global campaign. Unfortunately, I probably haven't changed mentally or emotionally since we met, but she's my teammate. Now youre there, youre rebuilding. So, we continue to want to make this a place where players are like, "Shit, I've never been treated like this.". How do you get people who care? That can only come from one or two people in the entire organization. Its like winning the life lottery.. You cant replicate that., https://www.nytimes.com/2020/06/01/sports/pickup-basketball-new-york.html. And that's what we try to do. Peter: which I cant even believe it, Id probably have some fun teaching. But online gambling, in state by state is massive and how you can center that do you want to become part of a casino? Here in a million person city and your ability to affect change, your platform, your ability to really make a difference is so incredible. She is like, "We're in this together." "I got to tell you the enthusiasm Peter has brought to the city has been brought right back. Peter Feigin: Yeah. Here is your example of everything you read everything you hear, everything he does is true. Peter Feigin: So I think we have that balance. Everybody knows you are going to work your butt off if you work here. Let them know they're part of the family. And how do we capture that, both digitally and on broadcast? Michael Red: One thing that impresses me about our organization is how diverse it is. Peter: Thats great, thats one of the only times that questions been asked. That sounds like a little piece, but that's a big piece in the world. And if youre a fan of the show dont forget to follow to hear new episodes, and Rate or Review us wherever you tune in! Peter Feigin: I mean, just different ways, we started to think about doing this. We were sitting brainstorming like, how do we keep people employed? Theres a lot of people that look up to you and want to be either the next Peter Feigin, or be an entrepreneur and do a startup. Daniel connected the partners with Peter, then chief marketing and revenue officer of Deluxe Entertainment Services Group, to analyze the franchise from a sales and development angle. He ran companies like Alma and Posner and cosmetics. John: Hey, Peter. Michael Red: I'm a big believer that the healthier the person, the healthier the product, healthier the business. And I love your brother. Defenders are responsible for calling fouls. When you think about it, what else would you be doing? And I think the only thing anybody can control is their own effort and kind of their own dreams and where they want to go. Peter Feigin. "We have a. I became the president of the company for a number of years, and then we got absorbed by NetJets and took on that role at NetJets for a couple of years, and really learned incredibly, had this opportunity to learn P&L and operational. Peter: Yeah, I think number one is to explain kind of a small market. But that kind of thing. So that that's been kind of part of my learning is like, "How do we create a system that we're in a much better place six months from now and a much better place 12 months and a much better place three years from now that we've shown change in metrics and results and everything like that. John: I dont want to skip over that. High draft picks such as Andrew Bogut, Yi Jianlian, Joe Alexander and Brandon Jennings hadn't panned out. Number one, obviously, because like you said, its rare air, but youre learning on the job. And Khris parks in a handicap space, because five minutes he's in. I suggested a lot of people who would be great presidents, and lo and behold, none of them worked out to do it, so I think they had to default to me to run the company.". My son was a freshman at San Joaquin Memorial High School when Brook Lopez was there and he played with Brook under coach Pat Giles. How do we attack every day with how can we resource everybody who works here to be able to do their job very well. And we'll get to social injustice in a bit. Please remember if youre going through Wisconsin, go and have some chicken tenders at the Cluckery. John: Right. We're talking about localizing all of our social, so in every language you can imagine to absorb it from us, so we can tell the story. I said, "Man, make sure you represent." And that is one of the best ways to summarize Peter's spirit. Every Wednesday, Dan Feigin, now the director of Trevors Upper School on the Upper East Side, sends a mass email to determine who will be playing that weekend. How does it really work? Peter, before I let you go, I have to ask you. The Bucks are currently in position to make the playoffs for the second straight year and third time in four years since Feigin and friends took over. And I think he's going to sell the team. And people like Wisconsinites are close to imagine a fast-talking New Yorker coming in and kind of standing on the soapbox promising the world and kind of great change and a great building. Franklin & Marshall - Citation Recognizing Honorary Degree Recipient Peter Feigin '92 Franklin & Marshall College Admission About the College Academics Campus Life Athletics Visit Alumni Connections Give Home Academics Commencement Commencement Archive Commencement 2022 2022 Citations and Remarks Citation Recognizing Honorary Degree. Everybody at ball was just, you got to move, go leave now. So first of all, the bubble was kind of like so exciting, surreal, and awesome. Just search SNOWCAST in the App Store or click here. We've got Peter Feigin. The Giannis Effect has been a product of the digital age. Over the years, The Run has become an indispensable part of the players weekend routines and a socioeconomic hodgepodge. Peter Feigin: Yeah, I think I moved, I graduated from college and had a job, had an opportunity for a job that was kind of nuts. At the backdrop of the luncheon were items invented by African Americans. Founders of the Black Inventors Gallery, Peggy Hardy and Synovia Moss, spearheaded the display - a reminder of the spirit of innovation and vision Peter Feigin needed to champion a new arena for the Milwaukee Bucks. As you said, we all have to pay, keep the lights on buy groceries, but you cant put a value on that kind of memento that youve given to those 850 people, as opposed to a monetary bonus, you cant, theres no, its invaluable that kind of experience. One was to have the keys to the gym and the other was to have the keys to the gear closet to get it done. There's got to be ways to get there. Peter: Yeah, it was incredible. Peter Feigin: They made it really simple. By the way, I've got access to the Team President, the GM, everybody is all around just to resource and help. With a B? Woodhouse recalled asking him. Ive had so much fun and been in sports entertainment and aviation and in different things and its all been about every job Ive had incredibly, Ive said like, oh my God, could you imagine, like Ive died and gone to heaven. Youre going to actually have to be a decent person and not be toxic. There's always joking, a lot of joking and the team, the organization from what I've heard and know of you is that they really, really, really appreciate your leadership within the organization. You really need to build equity and build trust especially in the Midwest youve. Kind of surreal. On June 23, 2021, team president Peter Feigin offered the First Take hosts a personal tour of. I have an identical twin brother who happens to still be in New York and runs a private school called Trevor Day School. Michael Red: And then with all that going on around you, I mean, navigating the waters from a business standpoint. Proud of him and all the success. Peter: Hes was in consumer products. Michael Red: Peter Feigin. But Feigin also gives credit to video games. And probably about 15 years ago, Mark Lazari was looking to explore buying teams and they were in a parent conference, and my brother just said to him, Hey, my twin brothers over at Madison Square Garden he runs the marketing there he understands the P&L you probably get a kick out of him coming with you and giving you an opinion on what that was. Make a long story short, we probably spent the next 10 years having the most incredible adventures of going to do due diligence on teams that he was prospecting to buy. Last Wednesday, Milwaukee Bucks president Peter Feigin told the Rotary Club of Madison that Milwaukee is "the most segregated, racist place I've ever experienced in my life." The full quote,. Before we started this interview, you took a little break and said, John excuse me for a second because someone very special stopped by. Talk a little bit about the ice cream truck, the ice cream man. And 24 hours later, I think I called them from the Pfister Hotel and said like, "Oh, yeah. ", Pass the sticks.We here.https://t.co/XifcyBIjFY pic.twitter.com/NFiiaWCSUb, Bucks Gaming (@BucksGG) December 14, 2017. Peter: Start from, yeah, start from the beginning. Incredibly these three guys were literally engaged. I think weve gravitated again with a lot of people weve brought in to engage and get it done. I know youve said your pops passed. "We really want it to be a model around the world. What are the balances of management, of coaching of anything else? Do you want to open a sports book? Because, I mean, you lived here for 11 years and I guarantee you, as great as everybody was, they still thought of you as a Columbus, Ohio guy. We sponsored Brook, the Lopez twins and you have Brook on your team, another great kid. But I think its more the fun, the story. Peter Feigin: Not as much as you'd like to see. Peter Feigin: I think nobody could have imagined what that does to you on a personal psychological emotional level. His brother and Lee were just as excited. Id worked for the New York Knicks. I think thats like fair. You build this infrastructure and skill set that is geared toward a championship. This was the Milwaukee Bucks at the time had lost the most games in the NBA, had the least revenue, had the least season ticket holders, any metric you could measure. John: By the way, weve got with us today, Peter Feigin, hes the president of the Milwaukee Bucks. And I think of it, Michael, to answer the second part, it's like we thought we were woke. The future for the Bucks, championship, championship, championship, and obviously getting fans back at the games. The players, nobody has the awareness that, most of our players are between 20 and 30 years old and it's like for the rest of the world, it's like the most developmental time. And he said, "Yes, sir. The whole world is on that balance, so part of what we haven't really talked about much is our culture here. We have the DNA and the strength and this caliber of championship caliber team to really be attractive to the world. And I don't know how many people know this, towards the end of his life, he really kind of did exhibitions, talks, and meetings literally until the day he almost died and traveled the country and the world as really kind of an incredible role model with an incredible story. Peter Feigin: Yeah, I think it's part of the culture and kind of down from ownership, like you're going to stand for something or you're going to stand for nothing. In September 2013, then-deputy commissioner Adam Silver announced that Bradley Center, the team's home since 1988, was unfit for an NBA team. We hired an unbelievable CFO. Like Jeff Eisenband on Facebook. Peter Feigin: Yeah, I think it's like I take everything from athletics. There's got to be solutions. Mike, you get it because you lived it. Yes, we are shiny toy people want to see how you build a project in time and under budget and how youd manage a project. John: In terms of watching the young generation now come up, has NIL and the advent of NIL do you believe thats going to have a positive or negative effect as you continue to recruit players in the future? In many ways, you were doing a startup when you came to Milwaukee with your partners. Very little sympathy or empathy for pro athletes because of what they get paid. And even as the N.B.A. Well, you know about the ice cream truck. What the heck do we do, like everybody else? But it was one of these kind of diversion life lessons that you don't know where life takes you and just take total opportunity for it. Peter: Well, I think first of all, everything is like, you plan to be great. They all had the space, they're at Disney, they have all the amenities. Engage is a digital booking platform. All trademarks are the property of their respective owners. Been a product of the best ways to summarize peter 's spirit effects. To get there future for the Bucks I do n't think there 's anybody.... Were sitting brainstorming like, `` oh, hes going to sell the team the journey to city... We were sitting brainstorming like, how do we do, like as you.. To still be in New York and runs a private school called Trevor school! Think of it, Id probably have n't really talked about much is our culture.. Off if you work here people employed your team, another great kid think weve gravitated again with a of. 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